Site icon ISFeed

How Bharti Airtel, India’s Largest Wireless Company, Will Nudge Customers Into Data Plans

By Lauren Goode

Asa Mathat

There are around 1.2 billion people living in India, and about 206 million of them get their wireless phone service through Bharti Airtel, the country’s largest carrier.

Yet, data service makes up only 12 percent of the company’s revenue, chief product officer Anand Chandrasekaran said today in an onstage interview …read more

Source:: Recode

Exit mobile version